A marketing professional with over 15 years of experience working both as a consultant and in line management roles. Fiona has held senior management positions in organisations such as Vodafone, Lloyds TSB and Grey Integrated. Specialist areas include services marketing, research and analysis, international marketing, planning and strategy, database design, customer satisfaction and brand planning.

Much of Fiona's time recently has been spent working on various online projects. These include working for Q-go to market specialist web software, developing a website for Teleconnexion and establishing a number of internet ventures.

Fiona has carried out projects for organisations including Alliance and Leicester Building Society, Sharelink (now Charles Schwab), BUPA, Orange and BTexact. Previous projects have included managing the development and implementation of a customer database, launch communications planning and implementation for a mobile phone network in Belgium and launching a small software business.

In addition, Fiona manages the marketing for internet sites like Date the UK and for Dream-Date By combining traditional marketing skills with an understanding of Search Engine Optimisation and effective webdesign, Fiona can provide your business with a shortcut to effective online marketing

 

fiona@virtual-marketing.biz

 

Fiona Maclean Photo

Fiona Maclean
MBA MCIM MinstD

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